Google Instant – 10 Things Marketing Teams Need to Know

Google Instant took flight yesterday from the ashes of some mysterious logos and via a live transmission on Google’s Official Youtube Channel . What was announced was arguably the biggest change in the user interface (UI) of search engine results pages since search engines were invented and one of the most sophisticated engineering projects for Google since Caffeine. Ben Gomes, Distinguished Engineer at Google , had a great phrase to summarize the announcement, “Google Instant seems so obvious, that in retrospect, you’ll wonder if search could have been any other way.” Click to read the rest of this post…

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Google Instant – 10 Things Marketing Teams Need to Know

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